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Mr Santosh Velayudhan-Founder-Director-Card Impressions-Mumbai-Maharashtra -India

  Q1 . The story behind your Brand name or Logo?   A:   Card Impressions  were started with the clear intention to create a digital impact...

 

Q1. The story behind your Brand name or Logo?

 A: Card Impressions were started with the clear intention to create a digital impact on the person who is receiving the digital card created on its platform thereby creating an impression of sophistication. The brand goes by its ideology of “Limitless Creativity and Unlimited Reach” which is what its customers can Truly Experience. Clients or Organizations who have switched over to a Digital Card are not only saving more than 40% of their printed stationary costs but also contributing back to the environment by saving the trees. That is precisely the essence of the brand name and logo.

  

Q2.  Whether this Business is started by you or the Legacy of Generations?

 A:  Card Impressions is my first entrepreneurial venture after having more than 22 years of Corporate Experience and I am incorporating all these learning’s to give my clients an experience to cherish.

Q3.  What inspired you to start this business/ entrepreneurship?

 A: The business was started during the pandemic to fulfill one of the most important necessities of “How to share your printed Business card during the pandemic? When Human Touch was a Taboo”

The world had evolved to online communications and sharing a picture of your printed business card was so low class. Internationally professionals and organizations had moved on to pdf-based cards with embedded links with limitations of sharing potential and Edit options. Card Impressions is a platform where you have full control on your content allowing you to engage your audiences 24/7 with your product/service promo videos, pictures, and social media channels and also drive traffic to your website at the click of a single button. Card Impressions desire to give back to the world the power of “Limitless Creativity and Unlimited Reach”.


Q4
. Kindly introduce about your Business, briefly products and services here.

 A: Card Impressions is having site licenses to provide individual Digital cards on its site www.Impressivecards.xyz on a SaaS model. Where cards can be created and used or shared by the general public. Card impressions also cater to SME and MSME/ Corporates.  

where we help these organizations save more than 40% of their printed stationary costs and also help them generate more value out of these digital cards. These cards made are customized as per the needs of the organization and on their Domain names.

We also cater to HNI clients or Celebrities who would want their cards made on a Custom Domain. All of our services are on a SaaS model.

   

Q5. What kind of major challenges did you face while starting/doing business?

 A: The digital Business card is a fairly new concept and a lot of awareness and practical experience are required. Lead generation was one major challenge which was gradually managed with networking using many platforms like SNOW, BNI, etc. Getting people to start believing in this technology and start using was a challenge but the best place to test and make people understand this is concept has to be a networking platform and during Pandemic when the the world was online doing their meetups and attending zoom meetings, Card Impressions got a boost making it one of the most preferred and loved tool by networkers who not only found it effective and practical but much much more value for money than traditional cards.


Q6
.  What were the financial challenges u had during the start of Business and how did you manage? 

 A: Starting a business during the pandemic had its pitfalls, I not only had to bootstrap but count each and every penny that was being spent to market or promote my Business, Card Impressions refrained from using any social media platforms to promote our services and relied only and only on word-of-mouth promotion and a happy satisfied customer would speak or share to more people in his contact sphere. We focused on the experience aspect of the process of making a card and ease of sharing. Today I would say that those who enjoyed the process are one of the best promoters of Card Impressions.


Q7. 
Share with our readers the most inspiring moment in this journey of entrepreneurship or Business journey?

 A: one of my clients is a 68-year-old Entrepreneur, this lady is not tech savvy but a very determined personality wanting to know and keep up with the new trends, I took her through the process and we finished the card creation process in about an hours’ time, post which she was so happy to have learned and created something of her own, the experience that I gave of how easy it is to make a card on impressive cards.xyz platform resulted in more than 16 new Women entrepreneurs being referred who proudly share their Card Impressions Digital Card to the business community Globally in all networking platforms.

 

Q8. Who is your role model or Inspiration in life personally or professional life?

 A: My mother who is a retired Central Govt employee has been and will be my source of inspiration for years to come to her dedication and hard work always inspires me to keep working and never look at any task as big or small, you will experience that when you are with me its second nature to my character. I have been a good student all my life and even now keep searching for leaders who set examples and walk in their footsteps currently, I am really impressed with the works of our Prime Minister Mr. Narendra Modi as a person and love following the results he has been giving to our country. I like a few of his leadership traits.

  


Q9: What are your future plans? Or now what is your vision for next five years?

  A: We have believed in giving more than what our clients expect and so keep on updating our services with new features at zero additional costs to our existing clients. Our Development team is currently working on AI, Chatbot’s and we are also exploring the potential of Block chain networks. These are cutting-edge technologies which if implemented will keep us ahead of the league and a key differentiator.

 Q10. What are your Core Values in Life?

 A: Hard work and Dedication is the key to successfully combine with Discipline and teamwork to achieve any goals. After being a part of networking platforms have also experienced the Givers Gain philosophy and have started working on it too.

 
Q.11 
What is the one inspirational or Motivational message u want to share to our esteemed readers?

  A: “If you want to take a Big Leap you have to walk a few steps back”. We all are walking a few steps back make sure you dash to take a Leap and cross all hurdles.

 

Q12. Your accomplishments and Awards?

 A: having received key roles and responsibilities in my networks and also the referrals which I have been receiving speaks a lot about our service. The lovely message from a granddaughter who loved how I helped her Dadi make her Digital card was something I cherish in my life.  

 Q13 Are you Associated with various Networking Forums, or Social Organizations?

 A: it makes business sense to be a part of various networking community and also the opportunity to network adds something of importance.


Q 14 LinkedIn profile URL link

https://www.linkedin.com/in/santosh-v-card-impressions-6567a55


Q
15 Facebook profile URL link

A: https://www.facebook.com/Card-Impressions-106739028363382/


Q16 Twitter profile URL link

 A: https://twitter.com/santoshv7555?s=09


Q17. Instagram profile URL link

 A: https://instagram.com/santosh7555


Q18. Personal blog URL link

 A: www.santoshvelayudhan.com  


Q19. Company website & Company blog URL link

A: www.impressivecards.xyz


 Q 20 YouTube channel URL link 


A: https://youtu.be/PN51Cx9-D_E

 

Interviewed by 
Deepak Toshniwal 

SNOW

Chief  Editor -  & CEO Deesha Foods



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